Make Billboards, banners, signages and ads converse with viewers
Leverage QR codes to make advertising conversational and measurable
Measure ROI on mass marketing campaigns like never before
Conversational Out-of-Home Advertising converts any outdoor advertising surface into a conversational interface with Gupshup Messaging, a messaging channel that enables rich and advanced conversational experiences
Go beyond static brand building
Add QR codes on websites or store front, billboard, product package or digital ads
Scanning a QR code leads to a Branded bot that engages the viewer meaningfully
Transition the customer conversation automatically into your preferred CRM to nurture them further
Make any digital or physical advertising surface a conversation starter
Stand apart from the crowd with the help of conversations and go beyond just brand building
Track the message conveyed and the actual action taken by the customer. Bridge the gap between offline to online sales
Connect with customers who have scanned the code again on digital mediums like Google, Facebook
Collect detailed metrics, as per location, time, day, to know the performance of various mediums
Make the conversations more dynamic, as well as modify and personalize the creatives as required easily
Initiate a conversation with your existing customers and introduce them to varied product offerings to generate more inquiries
Consistent experience across 30+ messaging channels and do not miss out channel specific audiences
On scanning a QR code users can choose to visit the official website of the institute, view the various courses on offer, learn about scholarship programs, or basically interact with the management
Financial institutions can spread their brand awareness by adding QR codes to billboards in different regions and enable customers to understand the nearest branch near them, the services offered, and more
By scanning the QR code, customers can begin a conversation for getting information of the new launch, upcoming launches, details of the vehicle models, and the showroom locations
A restaurant billboard can include a QR code which on scanning can engage a customer in a conversation, with links to a mobile restaurant website for online reservations, orders and interactive directions