2017 had been a great year at Gupshup While the chatbot industry grew by leaps and bounds, Gupshup as a chatbot development platform kept... Read More >
Using conversational experience to drive sales and engagement For businesses, conversational experiences provide a variety of advantages over traditional means of marketing, sales and... Read More >
The messenger custom chat plug-in on Open Beta Gupshup is powered by the messenger chat plug-in, through which businesses can interact with users even... Read More >
The bot boom : How chatbots can make you money Engage with users by creating a bot that will provide customers with the information they need... Read More >
Harness the treasure hidden in rich media content Brands can leverage rich media content and target the right customers on the messaging channels where... Read More >
Conversational Marketing : Bots are the new Marketers Gupshup CEO Beerud Sheth shares his thoughts on bot-enabled conversational experiences spanning marketing, commerce and support... Read More >
The new disruptor – Conversational Marketing and its practices Gupshup’s smart messaging platform offers a conversational experience that leads to quicker conversions, higher responses and... Read More >
How chatbots help with your marketing efforts Chatbots allow brands to connect with users on a deeper level, while allowing them to feel... Read More >
WhatsApp has Business Accounts and why you should take notice WhatsApp, with over 1.3 billion monthly active users, will soon open up its platform for brands... Read More >
SMART strategies to tap into mobile consumer behavior Gupshup’s SMART Messaging platform brings you the technology that enables your business to be responsive to... Read More >
Parametric codes, Send-to-Messenger button and other ways to drive users to your bots Parametric codes, Send-to-Messenger button are some of the ways to drive users to your bots. Read... Read More >